A minimalist workspace with two people working at a white table, one using a laptop and the other writing in a notebook. There are three glasses of water, a tall glass vase with two white calla lilies, and a beige decorative vase and bowl on a wooden tray in the background.

Not an agency.

Your Marketing Team.

Oi Studios is a boutique marketing studio for beauty, wellness, and lifestyle brands. We handle strategy, content, and management the way an in-house team would — with the expertise, attention, and standard your brand deserves.

✶ Trusted by brands worldwide since 2017.

Meet the Team

WE BUILD and RUN THE MARKETING FOR BRANDS READY TO GROW.

We come in as your marketing team. We build the strategy, create the content, and run your accounts the way an in-house team would — with the expertise, attention, and standard your brand deserves.


✓ GET SEEN

Content built to reach the right audience, not just fill a feed.

✓ STAY TOP OF MIND

Consistent, strategic content that keeps you visible between discovery and decision.


✓ TURN ATTENTION INTO SALES

Every caption, every visual, every campaign is built to lead your customer to buy from you.

OUR FLAGSHIP OFFER

THE SIGNATURE SYSTEM™

Your social marketing built, created, and managed for you.

We learn your business. We build your strategy. We create your content. Then we run it — every month, on-brand, on time, without you having to think about it.

  • A custom marketing roadmap built around your business, your niche, and the customers you want to attract — including a full 30-day content calendar planned and ready before you go live.

  • We come to you and shoot, or you send the products to us. Every photo and video your brand needs for the quarter — produced, edited, and delivered by our team. No coordinating, no briefing, no extra vendors.

  • Every post, every caption, written in your brand voice — sharp, conversion-focused, and built to convert.

  • We boost your best-performing content as part of your overall marketing strategy — targeting the right audience, at the right time, to drive conversions.

  • We run your accounts end to end — posting, scheduling, community engagement, and monthly performance reporting. Your feed stays active whether you're in a client session or on a flight.

THE SIGNATURE SYSTEM

CLIENT RESULTS

PINKCOLADA

“We stopped worrying about what to post and started focusing on what we do best.”

50%

INCREASE IN ENGAGEMENT

CARELESS MUSIC

“Our audience grew consistently without us having to manage a single post.”

103k

FOLLOWERS BUILT

DTE BEAUTY

“We sold out just three days after launching on Instagram!”

83%

INCREASE IN WEB TRAFFIC

( CASE STUDIES )

SELECTION of  WORKS

A closer look at the strategies and creative approaches behind the brands.

BEAUTY

Inside the playbook that scaled the brand’s organic marketing to 5x — without paid ads.

Read here →

LIFESTYLE

Transforming the Philippines’ music collective into a digital powerhouse through strategy, content and storytelling.

Read here →

WELLNESS

A look at the content strategy that broke a plateau, sparked a viral post, and grew Aktivaal's engaged community by 23%

Read here →

BEHIND THE WORK

MEET KATRINA.

FOUNDER, MARKETING STRATEGIST of 10+ YEARS

Katrina has spent a decade in marketing — starting as a Managing Editor for Digital at Zee Lifestyle Publications, shaping brand narratives long before social media was a strategy. She is currently completing her MBA, which means every system Oi Studios builds is as commercially grounded as it is creatively sharp.

Her work has supported brands featured in Vogue, Harper's Bazaar, and Grazia. She brings that same standard to every brand we work with — no matter the size.

FREE RESOURCE

Not sure where your content is breaking down?

Get the exact strategy and content calendar we use — free, delivered instantly.

Get the Free Strategy Guide →

YOUR NEXT STEP

The gap between how good your brand is and how it looks online is costing you clients.

We take on a limited number of brands each quarter so every client gets the attention they deserve.

We work with brands that are ready to be seen.