( SOCIAL MEDIA MARKETING FOR BEAUTY & WELLNESS )

NOT AN AGENCY.

YOUR MARKETING TEAM.

Oi Studios is a boutique marketing studio for social-first marketing strategies, content, management and paid advertising campaigns.

✶ Trusted by brands worldwide since 2017.

Meet the Team

  • New List Item

  • The logo for Aktivál, featuring the word 'Aktivál' in white text on a black background.

  • Black background with the phrase "CAPE LOSS" written in bold, stylized white letters.

  • New List Item

    Description goes here

  • New List Item

    Description goes here

  • New List Item

    Description goes here

  • New List Item

    Description goes here
  • Logo for The Laser Cafe featuring a stylized profile of a woman's face in white within a black circle. The text 'The Laser Cafe' and 'Tropical Sea' are inside the circle.

  • New List Item

    Description goes here
  • Logo for LUX Medical Spa with white text on a black background

  • Logo for girl on the go wellness spa with cursive text and a black background.

  • Black background with white text and a white checkered square logo, saying 'socarat'.

  • A person using a laptop at a desk with a room in the background.

  • New List Item

    Description goes here

( WHAT WE DO )

SINCE 2017, WE’VE RUN and BUILD THE MARKETING FOR OVER 200 BRANDS WORLDWIDE.

THE SERVICES

MONTHLY CONTENT CALENDAR

The strategy is built. The content is made. All you do is post.

This package is for founders who want full creative support without handing over their feed entirely. We handle the thinking, the design, the writing, and the planning. You stay close to your community and in control of what goes live. Structure and strategy, fully handled on our end.

( WHO IT’S FOR )

You're not looking to disappear from your social media. You want a clear content direction, content that actually looks and sounds like your brand, and a system that keeps you consistent without running the ideas yourself. You want to post with confidence, not scramble every week trying to figure out what to say.

( INCLUSIONS )

  • Weekly content calendars for up to one platform (Instagram or TikTok), built around your brand, audience, and goals

  • Strategy and direction so every piece of content serves a purpose

  • Graphic design, video editing, and caption copywriting, fully handled

  • Optimization for reach and discoverability built into every deliverable

  • Custom content prompts to support creation beyond the calendar

  • A shared calendar for easy review before anything goes live

  • Ongoing feedback, collaboration, and regular check-ins to stay aligned

  • Month-to-month, no long-term commitment required

STARTS AT $1,647/MONTH

SOCIAL MEDIA PRODUCTION + MANAGEMENT

Your social media, fully handled.

This is for founders who are ready to hand off their social entirely and trust a team that runs it like it's their own. We manage the strategy, the content, the posting, the comments, the influencers, and the numbers. You stay looped in without being pulled in.

( WHO IT’S FOR )

You've outgrown trying to do this yourself. You want social media that actually works, a team that knows your brand without you having to explain it every month, and the confidence that your presence is consistent even when you're focused elsewhere. You're not looking for a vendor. You're looking for a partner.

( INCLUSIONS )

  • Full social media management for up to two platform (Instagram and TikTok), from strategy through execution

  • Quarterly Content Shoots (fully customized to your brand and vision)

  • Fully produced and edited images and videos ready for website and socials

  • Weekly content planned, designed, written, and posted for you

  • Strategic direction built on audience insights, performance data, and your long-term goals

  • Graphic design, video editing, and caption copywriting, all handled

  • Content publishing and optimization on every post

  • Influencer sourcing, outreach, and ongoing management

  • Boosted post support to extend reach and drive engagement

  • Daily community and outbound engagement, Monday through Friday

  • Open communication for questions, feedback, and collaboration

  • A shared content calendar so you always know what's coming

  • Monthly analytics, insights, and strategy check-ins

STARTS AT $3,547/MONTH

CONSULTATION CALLS

Not every founder needs a full team right now. Sometimes you need an expert in the room for an hour to pressure-test your strategy, get unstuck, or figure out exactly what to do next. This is that.

( WHO IT’S FOR )

You're either not ready to hand off your social media yet, or you just want a sharper set of eyes on what you're already doing. You have questions, a strategy that isn't quite working, or a direction you want validated before you invest more into it. One conversation can change how you move forward.

( INCLUSIONS )

  • A focused one-time strategy session, or ongoing advisory calls for continued guidance

  • A dedicated space to audit what's working, identify gaps, and build a clear path forward

  • Actionable recommendations you can implement immediately

  • Honest, experienced perspective on your content, positioning, and growth strategy

  • A follow-up summary of key takeaways and next steps

ONLY $247/HOUR

THE PORTFOLIO

A closer look at the strategies and creative approaches behind the brands. View more here →

BEAUTY

VANI-T

Inside the playbook that scaled the brand’s organic marketing to 5x — without paid ads.

Read here →

LIFESTYLE

CARELESS

Transforming the Philippines’ music collective into a digital powerhouse through strategy, content and storytelling.

Read here →

WELLNESS

AKTIVAAL

A look at the content strategy that broke a plateau and grew Aktivaal's engaged community by 23%

Read here →

LOVE NOTES

PINKCOLADA

“We stopped worrying about what to post and started focusing on what we do best.”

50%

INCREASE IN ENGAGEMENT

CARELESS MUSIC

“Our audience grew consistently without us having to manage a single post.”

103k

FOLLOWERS BUILT

DTE BEAUTY

“We sold out just three days after launching on Instagram!”

83%

INCREASE IN WEB TRAFFIC

BEHIND THE WORK

MEET KATRINA.

FOUNDER, MARKETING STRATEGIST of 10+ YEARS

Katrina has spent a decade in marketing — starting as a Managing Editor for Digital at Zee Lifestyle Publications, shaping brand narratives long before social media was a strategy. She is currently completing her MBA, which means every system Oi Studios builds is as commercially grounded as it is creatively sharp.

Her work has supported brands featured in Vogue, Harper's Bazaar, and Grazia. She brings that same standard to every brand we work with — no matter the size.

BOOK A CALL WITH KATRINA →
BOOK A CALL WITH KATRINA →

FREE RESOURCE

Not sure where your content is breaking down?

Get the exact strategy and content calendar we use to get our clients to $100k months — free, delivered instantly.

Get the Free Guide + WorkBook →
Get the Free Guide + WorkBook →

YOUR NEXT STEP

The gap between how good your brand is and how it looks online is costing you clients.

We take on a limited number of brands each quarter so every client gets the attention they deserve.

We work with brands that are ready to be seen.

BOOK A DISCOVERY CALL →
BOOK A DISCOVERY CALL →